What Is a Connector?
Visual Visitor offers a great feature called Connectors. Connectors automatically connect emails and newsletters using programs such as Benchmark, which we will discuss in this article, to easily get your leads into your mail.
These identified leads automatically push into your connector’s selected mail list. The lead information sent to your system will include names, email addresses, and physical addresses. Additionally, the connectors will query your list to prevent any duplicates from being sent.
How to Set Up Your Connector
For this article, we will be using Benchmark as our connector example. The process is about the same for the other connectors as well, and we will go over those in separate articles.
Step 1:
From your dashboard select the Configurations tab and select Connectors. You'll see a list of many other options. Select the connector you want to connect to. For this example, we are selecting Benchmark.
Step 2:
After selecting Benchmark it will ask you to fill in your Apikey. If you are unsure of where to find that code click here. Benchmark has an easy article to guide you through it. You can also select: "How to get your connectors information" from the connector page. All the connectors have this option to show you how to find what you need from each individual site.
Step 3:
Now that we've figured out where to find our Apikey, it's time to plug it in and hit connect. (We have covered parts of our Apikey. You should see a long code of numbers, letters, and symbols in your box.)
Step 4:
A box will pop up with a drop-down menu for you to select your mailing list. Once your list is selected hit the ok button.
Step 5:
You will have another box pop up confirming that your future leads will be automatically added to the list you selected. If you are happy with where the contacts will be going hit ok.
Step 6:
After hitting ok on the previous box, you will see the full box that was behind it with all of your information. If everything is correct hit close.
Congratulations!
​If you see Benchmark with a green check mark under Active Connectors you have successfully added your connector. Your identified leads should begin filtering into your mailing list immediately.
Unsure what to do with these leads? Here is a guide to help you make the most of your email marketing.
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