Can I use Identify ANYONE in an individual email?

Can I use Identify ANYONE in an individual email?

Yes, you can!  Visual Visitor can be manually inserted into any link within an email.  This will allow you to benefit from all the wonderful features of Identify ANYONE even if you do not have a current email marketing plan.  All you have to do is to add the code we create (similar to the code you added to your website) to the links in your email.  This code tracks the visitor and will include the information you provide within that link in our real-time alerts. You can also tag the visitor to change the way that they are showing up in the Dashboard and update any of their company and contact information.

With this email campaign feature, Visual Visitor is going beyond just identifying companies – we are also identifying individuals.  It does not matter if your visitor is an individual consumer or a company employee if they are coming in through one of your Identify ANYONE email blasts!

Visual Visitor’s Identify ANYONE feature is different from other services in that it will allow you to track the visits from this user – always.  We do not require that the visitor keeps coming to your site through that email in order to track them.  Just like with our business prospect alerts, we will report to you all visits from this user: their current page views, previous page views by visit, a summary of previous page views, and the summary of keywords used. 


  • Works with any email product!
  • Tracks all visitors that you have email addresses for
  • Continues to track those visitors even when they are no longer using the email!
  • Be alerted by the prospect’s email address
  • No increase in price! 

Use the following steps to create an email campaign link to integrate with your mailing platform. Be sure to note the examples provided for you.

  1. Log in to the dashboard.
  2. “Configuration” menu --> “Email Campaigns”.

  1. Click on “Add New Email Campaign”. 

  1. Give the Campaign a “Campaign Name”. As well as filling in the optional fields.

  1. Click on the “Create Email Campaign” button.

  1. Find the campaign you just created on the list, then click on the “Yellow” box under options.

  1. Choose "Individual Email" from the “Select Campaign Type” drop-down menu.

  1. Select the optional fields that you would like to include and input your destination URL. 

    1. Click on the “Create Email Campaign Link” and copy the code generated for you.

    1. Once you have copied the code, paste it into the CTA (Call to Action) of your email. This will track the "click event" and tie this information (name & email) back to the induvidual's sessions on your website. 
    *Note - the tracking script for your account needs to be installed on the website or landing page you are directing them to with the link.*