Detection of Cookie Consent (Visual Visitor vs. Third-Party CMPs)

Third-Party Cookie Q&A

Question: How does Visual Visitor detect whether cookie consent has been provided, particularly if the consent management solution is implemented through Visual Visitor?

Answer: When a visitor lands on your page, our consent tool will display a banner on their first visit. They can choose to opt-in, opt-out, or ignore it. The banner will minimize but remain accessible on each visit, allowing them to update their preferences at any time.

Question: If a third-party consent management platform (CMP) is used (e.g., OneTrust, Cookiebot, TrustArc), how does Visual Visitor recognize and respect the user’s consent preferences?

Short Answer: Consent management is controlled on your end. If you are using a third-party CMP, you must dictate how the Visual Visitor script fires based on user preferences.
More Detailed Answer: When a visitor lands on your page, you can configure the script to fire based on their opt-in or opt-out selection. If the visitor takes no action, the next steps depend on your legal team's guidance—some businesses may choose to fire the script after a set period, while others may require explicit consent before deployment. You can also configure the script to never fire unless the visitor engages.

Keep in mind that certain jurisdictions, such as California, have regulations requiring scripts to remain inactive until the user opts in. If you have a third-party CMP in place, it allows you to control which scripts fire based on each visitor’s consent preferences. Again, this is fully managed on your end.

If someone opts in and opts out later, it is up to your team to manage removing.

Question: Are specific integrations or configurations required to ensure seamless compatibility between Visual Visitor and external CMPs?

Answer: No integration or configuration is necessary on the Visual Visitor side. Any required setup would be handled on the client side. We provide a cookie banner and policy for convenience, but you are welcome to use your own. We support compliance with privacy laws, whether through our tools or another source.

For more guidance on cookie consent, we recommend consulting your legal team.