How do you define a successful Identification?

How do you define a successful Identification?


  • Successful ID is identifying First name, Last name, and Email Address. The other 37 points of data are "as available".
  • Those are:
    • Gender
    • Age Range
    • Marital Status
    • Children
    • Income Range
    • Net Worth
    • Home Owner
    • Address
    • Employment Details
    • Social Details
    • Traffic Source
    • Keyword
    • Pages Visited
    • Campaign Name
    • Campaign Medium
    • Campaign Source
    • Click Stream Data

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