How to Filter Out Internal Employee Traffic from Your Visitor Reports
Internal employee visits to your own website can inflate your visitor counts and pollute your lead data. Visual Visitor does not currently offer a domain-based email exclusion filter, but there are effective workarounds using the Known Customers and Known Companies features.
Available Options
Option 1: Upload Employees to Known Customers
Upload your employees' email addresses or records to the Known Customers list. When identified, these visitors will:
- Still appear in your reports (so you retain visibility).
- Not trigger any alerts or notifications.
- Not consume identification credits.
This is the best option when you have a full employee list available and want to preserve some reporting visibility.
Steps:
1. Export a list of your employees' email addresses.
2. Format the list as a CSV file following the Known Customers upload template.
3. From your dashboard, navigate to the Known Customers section and upload the file.
Option 2: Add Your Company to Known Companies
Add your organization to the Known Companies list. When your company's IP or identifier is detected:
- The company record will not trigger alerts.
- Credits will not be consumed.
- Individual employee contacts from that company will also be suppressed from notifications.
This is useful when you cannot obtain a full employee email list (e.g., a team member who manages the list is temporarily unavailable).
Steps:
1. From your dashboard, navigate to the Known Companies section.
2. Add your company by name or search for it.
3. Save the entry.
Option 3: Suppression List
If you want to completely hide your company or specific employees from all reports and dashboards, use the Suppression list instead. Suppressed visitors are invisible everywhere in the platform.
Limitations:
- Domain-level email filtering (e.g., exclude all @yourcompany.com addresses) is not currently available for +Person (B2C) accounts.
- For +Employee (B2B) accounts, the domain filter option may be available — check your dashboard settings.
- If you cannot get a complete employee list right away, start by adding the company and add individuals as you identify them.
The +Employee platform offers more granular filtering options for B2B use cases.
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