If you have a robust lead generation process, you likely practice Lead Segmentation. This task works by assigning leads into different groups depending on how closely they align with your Ideal Customer Profile. An Ideal Customer Profile, or ICP, is simply a set of characteristics that define your most valuable customers, like industry, location, annual revenue, and size. You can use these factors to evaluate whether or not a lead is likely to convert. Strong leads deserve priority status - you should place them in a separate group that's easily identifiable. This process is known as Lead Segmentation.
Contact Tagging is a shortcut to lead segmentation. If you find a promising lead in the Visual Visitor Platform, make sure you hit the Tag button. This will make it easy to revisit this lead in the future when you have time for qualification or nurturing.
Keeping track of leads is difficult, especially if you're targeting more than 15 each month. Luckily, Visual Visitor makes it easy to tag and segment leads. But why are these steps so important?
Your lead generation process has a significant impact on your growth. Lead segmentation in particular can help you:
- Increase your conversion rate
- Personalize your sales pitch
- Improve your marketing
- Accelerate your sales cycle
It's important to remember that organized sales reps are more likely to succeed. Lead Segmentation, or Contact Tagging, is the critical first step that puts you on the path to success. So the next time you find a promising lead in the database, make sure you hit the tag button. This simple step will help you segment and qualify leads in the future.
Interested in Contact Tagging? Click here
to read our step-by-step guide.
Step by Step Guide to Contact Tagging
Visual Visitor's Contact Database is packed with more than 600 million leads. Chances are, plenty of them will be a good fit for your business. To make sure you don't lose out on promising leads, make sure you hit the tag button. This simple step ...
The Benefits of Using Visual Visitor's Who to Contact Plugin
Researching leads can be a tricky, time-consuming task. Not every business has an active online presence. And even those that do are providing only so much information. Fortunately, Visual Visitor is equipped with a variety of tools that make ...
Does the Contact Plugin work on LinkedIn?
Visual Visitor's Contact Plugin works on business websites and LinkedIn pages. When you find a promising lead on LinkedIn, you can click on the Plugin icon to uncover hidden details including their cell phone number, office address, skillset, and ...
What Is Visual Visitor's Who to Contact Plugin
Our Who to Contact Plugin operates just like our database, only faster. By clicking on the Plugin icon, you can easily uncover business data, including contact details for employees. Simply put, it makes prospecting easier. Instead of opening ...
Constant Contact Connector
We have added Constant Contact to our growing list of connectors! With more on the road map soon, we now have the Constant Contact Connector. What is a connector? Visual Visitor offers a great feature called Connectors. Connectors automatically ...