Visual Visitor is primarily a United States–based identification service. While the tracking script can be installed on any website worldwide, the amount of visitor data that can be identified depends heavily on where the website visitor is located.
This article explains what can and cannot be captured from international website traffic.
The +Person platform is designed for U.S.-based consumer identity resolution.
With this product:
Visitors from:
will not be identified at the individual consumer level.
The +Employee platform can sometimes return company-level information for international business visitors, but coverage outside the United States is more limited.
Possible non-U.S. match data may include:
However:
The script still tracks all website sessions, but international visitors will typically result in one of the following:
Full person-level identification is primarily available for U.S.-based traffic.
Yes.
Businesses located in Canada or other countries can absolutely subscribe to and use the platform.
The system will still monitor all website traffic, but the strongest identification results will come from U.S.-based visitors.
For example, a Canadian business selling products or services into the United States can still gain significant value by identifying U.S. website visitors.
Canadian visitors to that same site, however, will typically return minimal or no identifiable consumer data.
If you only want reports focused on geographic areas where identification is most effective, Visual Visitor offers filtering tools to help keep your data cleaner.
These settings can help reduce non-actionable traffic in your reporting.
Please see the related Knowledge Base articles for setup instructions. :