How to Upload Your Person-Level Ads Export into Google Ads
Step-by-Step Instructions
Navigate to Audience Manager:
In your Google Ads account, click the Tools icon, select Shared library, then click Audience manager.
Create New Segment:
Click the blue + button and select Customer list.
Name your segment:
Choose a customer type (ex: qualified leads)
Data type should be Upload Emails, Phones and/or mailing addresses
Upload Data File:
Choose to upload a CSV file with your customer data (email, phone, first name, last name, country, zip).
Format Data:
Ensure your file follows Google’s formatting guidelines (e.g., proper headers). Data is hashed (SHA256) on your machine for security.
Set Compliance & Duration:
Check the box confirming the data was collected in compliance with Google's policies. Set a membership duration (how long users stay in the list).
Upload and Save:
Click Upload and create list.
Key Tips
- Data Types: You can use email, phone number, mailing address, and mobile device ID.
- File Requirements: Use a CSV file format.
Processing Time: It can take up to 24 hours for the list to fully populate.Need to import to Facebook? Click here.