Who are Person-Level Advertising Candidates?
Person-Level Advertising candidates are individuals who have actively researched a specific category or topic within the last 30 days. They are not yet leads but are demonstrating real-time interest and intent.
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Who are the candidates in my Person-Level Advertising Campaign?
Candidates in your Person-Level Advertising campaign are those individuals who have met the criteria established for your targeting campaign. For example, if you are expanding into the Jacksonville market, your candidate profile may include ...
Person-Level Advertising: Frequently Asked Questions (FAQ)
1. What is Person-Level Advertising? Person-level advertising is a targeted digital advertising strategy that focuses on delivering ads to specific individuals rather than broad audience groups or anonymous segments. This approach requires the use of ...
Understanding Your Person-Level Advertising Dashboard (+Person)
Overview The Person-Level Advertising Dashboard provides a comprehensive overview of your campaign performance and candidate engagement activity. Each dashboard card highlights key metrics that help you monitor audience distribution, identify ...
Understanding Your Person-Level Advertising Dashboard (+Employee)
Overview The Person-Level Advertising Dashboard provides a comprehensive overview of your campaign performance and candidate engagement activity. Each dashboard card highlights key metrics that help you monitor audience distribution, identify ...
How to Create a Person-Level Advertising Campaign?
Overview The Campaign Studio allows you to build highly targeted Person-Level Advertising campaigns based on real, verified data. By defining interests, locations, and behavioral criteria, you can reach individuals actively researching products or ...